IMAGERY
A drop of inspiration
The drop symbolizes artfulness, invention, potential and is the defining icon of the campaign. In its most literal sense, it’s the entirety of Imagery Estate Winery encapsulated in a sip. To further brand awareness, our campaign leveraged the specificity that a single iconic image can communicate by expanding its meaning to embrace natural surroundings, careful cultivation, exceptional winemaking, and seasonal moments. The resulting vision was a masterpiece of creativity, producing stunning print, social, and digital assets that were truly ownable works of art.
Through careful planning, still-life photography combines CGI animcation, resulting in stunning moving masterpieces.
The drop naturally punctuates inspiring moments, tasting notes, and seasonal cues to become object d'art treatments.
We delivered an all-encompassing campaign guide with strategyic direction, copy tone, regional illustrations, and usage guidance for digital and print executions.
SERVICES
/
Animation
Art direction
Campaign development
Concept strategy
Copywriting
Creative direction
Graphic design
Photography
Production management
Art direction
Campaign development
Concept strategy
Copywriting
Creative direction
Graphic design
Photography
Production management
CREDITS
/
Photographer / Colleen Guenther
Please contact us for a full list of team contributors
...
The House of is an INDEPENDENT, BOUTIQUE, advertising & design studio that collaborates with ESTABLISHED, EVOLVING, and EMERGING brands
/
(C) STUDIO@THEHOUSEOF.COM
(IG) @THEHOUSE.OF
© 2024 The House Of